Live music performance with warm stage lighting
Lyriculture™

Music is how humans connect.
It always has been.

Lyriculture™ uses the magic and science of music to enrich your culture and elevate your story. Wendy Colonna and her expert team facilitate team-building experiences and write brand anthems for companies, and cultural anthems for gatherings, conferences, and communities who want a culture people can feel — not just a mission statement on the wall.

Thirty years as a touring musician and composing songs for brands like Coca-Cola taught Wendy what makes people come alive. She and her team bring that same craft into boardrooms, team offsites, and any organization that's ready to resonate with its people.

Who is that singing, and how do I get that song? That's what our chat filled up with the night Wendy performed for our TEDx stage.

— Myrna King, Co-producer, TEDx Barton Springs Women

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What Is Lyriculture?

Impactful leadership is more than productivity and profit. It's human connection.

Lyriculture™ turns your team's culture into a song, a playlist, or a live experience they'll remember.

30 years performing live

Brands like Coca-Cola, TEDx & Cirrus Logic

Conferences, offsites & communities nationwide

Why Music

A soulful melody works faster than a headline.

Music reaches the nervous system before a single word registers. It's why a familiar song can change your whole mood in four measures, and why a room full of strangers can end up singing the same chorus like they've known each other for years. Wendy has watched that happen from a stage for almost thirty years — at festivals and house concerts and boardrooms and everywhere between.

Lyriculture puts that same power to work for your culture. An anthem your group builds together does something a mission statement never will: it lodges itself in someone's heart and comes back to them later, unprompted — whether that's on the drive home or in the room the next time the team needs to remember why the work matters.

Let's Play

Rock your culture with a song.

Every gathering gets its own soundtrack. Every engagement starts with listening.

The Lyriculture Experience™ is a culture-boosting, team-building workshop that scales to your gathering. Given 90 minutes, your group builds a collaborative playlist together, live — one that captures the mission, spirit, and magic of the room. Given more time, the group writes an original song instead, with lyrics that reflect that same spirit, and the Lyriculture team can take it further into a fully produced studio recording your whole team can sing along to. Either way, it runs in person or virtually, customized to your goals, group size, and budget.

Pricing depends on group size, format, and depth — playlist build or full song production.

These three are starting points, not the whole menu. Custom conference openers, walk-on anthems, memoir songs, full brand experiences — Wendy and her team build to what the moment actually needs.

Not sure which fits? Schedule a free 30-minute Lyriculture Discovery Call →

She's able to take a creative brief and develop several ideas that hit on different aspects of it. Using words to describe music isn't easy, and somehow Wendy gets what you're trying to convey and creates that in a song.

Sam Parvin, 2018 Cannes Lion Award Winner

She is patient, energetic, extremely talented, and just a joy to be around. She makes our new hires feel comfortable with the project ahead before they've even realized it's happening.

Michelle Johnson, Cirrus Logic

It was a joy to collaborate with Wendy. She quickly got the gist of our community and helped us express our aspirations in music, industry jargon and all, set to a ukulele.

Leslie Wolke, Co-Chair, SEGD Conference

When you hire people to do live original work, professionalism from the team matters. Wendy came to dress rehearsal to make sure every technical detail was locked in, then brought the room to its feet.

Myrna King, TEDx Barton Springs Women

Organizations We've Worked With

Coca-ColaTEDxCirrus LogicMusic DealerGroove LabsVisit AustinVisit Lake CharlesTime Warner CableSEGDChappell LodgeRitual (Diageo)

Frequently Asked Questions

Let's find your sound.

One conversation is all it takes to find out if this is right for your team. Book a free 30-minute discovery call, tell me the story, and I'll bring the music.

Schedule a 30-Minute Discovery Call →
Suzanne Castle
Suzanne Castle
Testimonial

Wendy Colonna is pure magic. She has this incredible gift for weaving stories with music, creating an experience that's both soulful and transformative. Whether she's on stage or working with you one-on-one, Wendy has a way of helping you tap into your own mojo, bringing out your true essence through the power of song.

Suzanne Castle

Chief Sparkler, Suzanne Castle Consulting